The Ultra Running Company is Charlotte's premier resource for runners and walkers of all levels. We run the Queen City.

 

We make running more accessible whether you're taking your first step or are a seasoned veteran, and serve as an alternative vision for the next generation of specialty running store. We use a honest, science-based approach to nurture a community based on education, training and achievement. We supply the equipment necessary to support this lifestyle and put the needs of our customers first to create customer loyalty and reward repeat business.

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OUR MISSION

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To be the most trusted provider of holistic running knowledge, products and experiences in the market. We encourage our community to engage in an active and healthy lifestyle through exceptional service, quality products and the best retail experience in the industry.

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When aspiring athletes think of running, we hope they think URC first!